How do you give a role or user permission to make edits to their own customer dashboard? Currently when they try and personalize their dashboard it says. "This is an administrator-published dashboard. It is currently in Locked mode. YOu may not make changes to this dashboard."

there's an override option when dashboards are published.

@leo_ns Would it be the highlighted checkboxes or am I in the wrong area?

apparently so. https://docs.oracle.com/en/cloud/saas/netsuite/ns-online-help/section_N633690.html